Description

*Job Title: Technical Content Writer – Digital Marketing (AV/IT Industry)* *Company* : Sigma AVIT *Location* : Bangalore *Work Mode* : Work From Office *Experience* : 0–2 Years *Salary* : Up to ₹5 LPA *Overview* Sigma AVIT is looking for a Technical Content Writer to support our Digital Marketing team by creating high-quality, technically accurate, and marketing-focused content. The ideal candidate should have an interest in AV/IT solutions and the ability to translate technical concepts into engaging content. *Key Responsibilities* * Create technical marketing content such as blogs, case studies, product write-ups, landing pages, solution briefs, customer success stories, and newsletters. * Work with the Digital Marketing team to develop SEO-friendly content for campaigns, websites, and social media. * Translate AV/IT concepts including AV integration, UC solutions, networking, automation systems, and collaboration technologies into clear content. * Support content needs for email marketing, product launches, paid campaigns, and lead nurturing. * Coordinate with engineering, pre-sales, and sales teams to ensure content accuracy. * Research industry trends and emerging technologies. * Assist in creating scripts for videos, webinars, and product demos when required. *Requirements* * Bachelor’s degree in Engineering, Technology, Communications, or a related field. * 0–2 years of experience in technical or digital content writing (freshers with relevant skills can apply). * Basic understanding or strong interest in AV/IT and technology concepts. * Excellent written and verbal communication skills. * Ability to simplify technical information into user-friendly content. * Basic knowledge of SEO writing and content optimization. * Ability to manage multiple tasks and meet timelines. *Preferred Skills* * Exposure to AV/IT, UC, or technology-driven industries. * Basic knowledge of automation platforms such as Q-SYS, Crestron, or Extron (added advantage). * Familiarity with digital analytics tools like Google Analytics and Search Console. Best Regards Placement department

Role and Responsibilities

• * Create technical marketing content such as blogs, case studies, product write-ups, landing pages, solution briefs, customer success stories, and newsletters. * Work with the Digital Marketing team to develop SEO-friendly content for campaigns, websites, and social media. * Translate AV/IT concepts including AV integration, UC solutions, networking, automation systems, and collaboration technologies into clear content. * Support content needs for email marketing, product launches, paid campaigns, and lead nurturing. * Coordinate with engineering, pre-sales, and sales teams to ensure content accuracy. * Research industry trends and emerging technologies. * Assist in creating scripts for videos, webinars, and product demos when required.