Image-HasTech

Digital Marketing Executive

Prowess Publishing
  • Hyderabad
Salary: NA

Description

About the Company Prowess Publishing is a division of US-based Gantec Publishing Solutions, LLC, with over 14 years of experience delivering innovative solutions to the Publishing, Media, and IT industries. Since 2011, the organization has been actively involved in the self-publishing and IT services domain, serving global clients with technology-driven solutions. Job Overview We are seeking a passionate and motivated Digital Marketing Executive to support and execute online marketing initiatives across SEO, Social Media, Email Marketing, and AI-driven content creation. This role is ideal for interns, freshers, or professionals with up to 2 years of experience who are eager to grow in the digital marketing space. Key Responsibilities Assist in SEO activities, including keyword research, on-page optimization, and basic link-building Plan, schedule, and manage social media posts and campaigns across platforms such as LinkedIn, Instagram, and Facebook Create, execute, and optimize email marketing campaigns and analyze performance metrics Leverage AI tools (ChatGPT, Jasper, etc.) for content ideation, ad copy, and campaign insights Design basic creatives using Canva (social media posts, email banners, advertisements) Track, analyze, and prepare monthly performance reports using analytics tools and platform insights Support branding and content initiatives aligned with business goals Required Qualifications & Skills Education Bachelor’s or Master’s degree in Marketing, Mass Communication, Digital Media, or a related field Any Graduate with relevant digital marketing training is also welcome Experience Interns / Freshers with strong digital marketing knowledge Candidates with 1–2 years of hands-on experience preferred Technical Skills SEO (On-page basics, keyword research) Social Media Marketing & Content Scheduling Email Marketing tools and performance tracking Familiarity with AI tools for marketing and content tasks Basic design skills using Canva or similar tools Knowledge of Google Analytics or similar reporting tools Basic understanding of Meta Ads and Google Ads Soft Skills Strong written communication and creativity Analytical mindset with attention to detail Willingness to learn new tools and technologies Ability to work independently and in a team environment Certifications (Preferred) Digital Marketing certifications from Google, HubSpot, Coursera, or similar platforms Who Should Apply This role is ideal for: Digital Marketing Interns and Freshers with training or academic exposure Professionals with 1–2 years of experience in digital marketing Individuals passionate about content, branding, analytics, and AI-driven marketing tools Work Location 📍 Hyderabad / Chennai Office Address: 8-2-351/1/1/12, 2nd Floor, Navodaya Colony, Road No. ___, Hyderabad, Telangana

Role and Responsibilities

  • Key Responsibilities Assist in SEO activities, including keyword research, on-page optimization, and basic link-building Plan, schedule, and manage social media posts and campaigns across platforms such as LinkedIn, Instagram, and Facebook Create, execute, and optimize email marketing campaigns and analyze performance metrics Leverage AI tools (ChatGPT, Jasper, etc.) for content ideation, ad copy, and campaign insights Design basic creatives using Canva (social media posts, email banners, advertisements) Track, analyze, and prepare monthly performance reports using analytics tools and platform insights Support branding and content initiatives aligned with business goals