Description

Role Overview We are seeking a data-driven and motivated Junior Growth Marketing Executive to support demand generation and growth marketing initiatives across multiple channels. This role is ideal for candidates early in their marketing careers who are eager to learn, experiment, and contribute in a fast-paced, collaborative environment. Key Responsibilities Assist in lead generation and lead nurturing activities, including campaign setup and tracking Support content development and updates across websites, landing pages, email campaigns, and social media Coordinate with internal stakeholders and external vendors (design agencies, content writers, marketing partners) Track, analyze, and report on campaign performance metrics such as leads, CTRs, and conversions Conduct market and competitor research to identify growth and positioning opportunities Support execution of digital marketing campaigns across email, social media, paid media, and web channels Help document marketing processes, workflows, and best practices Assist in managing multiple marketing initiatives simultaneously with strong attention to detail Required Skills & Qualifications Education Bachelor’s degree in Marketing, Business, Communications, or a related field Graduates from any discipline with relevant marketing exposure are welcome Experience 0–2 years of experience in marketing, growth marketing, or digital marketing roles Internship or academic project experience is acceptable Technical & Functional Skills Basic understanding of growth marketing and digital marketing concepts Familiarity with tools such as: Google Analytics Marketing automation tools (HubSpot, Marketo, or similar – good to have) CRM systems like Salesforce (preferred but not mandatory) Ability to manage and track campaigns across multiple platforms Soft Skills Strong written and verbal communication skills Analytical mindset with attention to detail Ability to manage multiple programs and deadlines simultaneously Willingness to learn, experiment, and adapt quickly Why Join Sonata Software? Exposure to global enterprise marketing initiatives Opportunity to work in a high-growth, technology-driven organization Strong learning environment with hands-on experience in growth and digital marketing Hybrid work model with collaborative teams Work Location 📍 Hyderabad (Hybrid Work Model)

Role and Responsibilities

• Key Responsibilities Assist in lead generation and lead nurturing activities, including campaign setup and tracking Support content development and updates across websites, landing pages, email campaigns, and social media Coordinate with internal stakeholders and external vendors (design agencies, content writers, marketing partners) Track, analyze, and report on campaign performance metrics such as leads, CTRs, and conversions Conduct market and competitor research to identify growth and positioning opportunities Support execution of digital marketing campaigns across email, social media, paid media, and web channels Help document marketing processes, workflows, and best practices Assist in managing multiple marketing initiatives simultaneously with strong attention to detail