Description

Implement Pay Per Click media strategies for clients; Handle, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms for a variety of clients; Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics. Executing online initiatives including websites, Google ads, SEO, lead generation, PPC, SEM, SEO, display advertising, social media marketing, blogging and interactive web/marketing tools Managing online marketing initiatives for clients cost effectively Coordinate with technical team for getting technical articles Develop and manage the day-to-day activities and content on social media sites including Facebook, Twitter, YouTube, LinkedIn, etc. Utilize Google Analytics to provide analysis of website and online marketing campaigns Handling PPC campaigns on Facebook and Google Establishing and maintaining new client and business relationships Managing advertising program, sales, and inquiries Managing affiliate network, contacts, and partnerships Working with the team to create special offers, promotions, and exclusives to help get the best deals for our clients Manage inquiries generated by the Digital Marketing team Explore new ways of/ Trends in Digital Marketing

Role and Responsibilities

• Passion for Search and internet marketing. Outstanding ability to think creatively, and identify and resolve problems. Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere. Ability to clearly and effectively articulate thoughts and points. Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals. High levels of integrity, autonomy, and self-motivation. Excellent analytical, organizational, project management and time management skills.