Description

Perform keyword research to identify top keywords and opportunities in focus areas - SEO. Search recommend a comprehensive digital strategy to enhance brand and product reputation. Devising strategies to drive online traffic / create awareness / create engagement / drive leads / sales / conversions. Planning executing LinkedIn, Facebook Instagram campaigns. Updating social media touch-points as per the SM strategy adopted. Managing online brands and promoting the companys products and services in the digital space. Creating and posting blog posts, articles, videos, company/product information on tech/trade sites. Reviewing and actively managing the website and other online assets and sources. Review new technologies and keep the company at the forefront of developments in digital marketing. Create plans, calendars, reports and analyze the ROI of each digital marketing initiative. Ensuring efficient execution of our social media strategy to build and maintain a strong online presence. Managing E-Commerce platforms such as indiamart etc. Designs for social media post / ad / blogs / brochures / catalogues / emailers / hoardings / infographic

Role and Responsibilities

• Perform keyword research to identify top keywords and opportunities in focus areas - SEO. Search recommend a comprehensive digital strategy to enhance brand and product reputation. Devising strategies to drive online traffic / create awareness / create engagement / drive leads / sales / conversions. Planning executing LinkedIn, Facebook Instagram campaigns. Updating social media touch-points as per the SM strategy adopted. Managing online brands and promoting the companys products and services in the digital space. Creating and posting blog posts, articles, videos, company/product information on tech/trade sites. Reviewing and actively managing the website and other online assets and sources. Review new technologies and keep the company at the forefront of developments in digital marketing. Create plans, calendars, reports and analyze the ROI of each digital marketing initiative. Ensuring efficient execution of our social media strategy to build and maintain a strong online presence. Managing E-Commerce platforms such as indiamart etc. Designs for social media post / ad / blogs / brochures / catalogues / emailers / hoardings / infographic