Description
Role & responsibilities
Conducting in depth research on industry related topics in order to develop original content.
Developing content for blogs, articles, product descriptions, social media and company website.
Assisting the marketing team in developing content for advertising campaigns.
Editing and polishing existing content to improve readability.
Conducting keyword research and using S.E.O best practices to increase traffic to the company website.
Creating compelling headlines and body copy that will capture the attention of the target audience.
Identifying customers' needs and recommending new content to address gaps in the company's current content.
Preferred candidate profile
Bachelor's/Masters degree in Communication/Marketing/English/Journalism or relevant fields.
Proficient in all Microsoft Office Applications.
Ability to work in a fast-paced environment.
Ability to handle multiple projects concurrently
Effective communication skills with excellent writing and editing skills.
Perks and benefits
PF
ESI
Paid Leaves
KOLKATA BASED CANDIDATES ONLY