Description

Build Journeys for email campaigns Customize configuration of Social Studio to administer, publish and engage with customer contacts Build capabilities to analyze contacts, campaign effectiveness and social media posts Build capabilities using Contact Builder for customer segmentation, contact management, and linkages to data acquired through external sources Should have the following skills and experience: 6+ years of experience in Salesforce, with 2x certifications at least. 4+ years of amp script experience Configure and Setup data models (Data Extensions, Shared Data Extensions, Contact models) Write AMP scripts to dynamically send personalized SMS/Emails Create dynamic, personalized marketing assets using Javascript, HTML, CSS etc.. Configure Data import Build Complex journeys Write advance SQL Build Marketing Cloud web experience (Data Forms, Custom preference pages) Work through and resolve scenarios using REST API Mobile and Email studio configurations Troubleshoot production issues related to Automation, Journeys , email and SMS sends Working knowledge of SalesForce CRM Experience in working with custom objects Must have experience with Journey Builder, Contact Builder, Social Studio, Automation Studio modules of Marketing Cloud Prefer experience with Audience Builder, Content Builder & Analytics Builder modules of Marketing Cloud Ability to create journeys using Journey Builder and integrate with Sales Cloud to track, report and manage customer life cycle Experience building personalized email content using Adobe Creative Suite, HTML and CSS3 in Content Builder Ability to setup Marketing Cloud Connector with Sales Cloud Experience of leading a team technically. Primary Skills Marketing Cloud Salesforce AMP Script Secondary Skills Audience Builder Content Builder Analytics Builder Market Segmentation Journey Builder Contact Builder Data Models Javascript HTML CSS SQL REST API Salesforce CRM Adobe Creative Suite Sales Cloud

Role and Responsibilities

• Build Journeys for email campaigns Customize configuration of Social Studio to administer, publish and engage with customer contacts Build capabilities to analyze contacts, campaign effectiveness and social media posts Build capabilities using Contact Builder for customer segmentation, contact management, and linkages to data acquired through external sources Should have the following skills and experience: 6+ years of experience in Salesforce, with 2x certifications at least. 4+ years of amp script experience Configure and Setup data models (Data Extensions, Shared Data Extensions, Contact models) Write AMP scripts to dynamically send personalized SMS/Emails Create dynamic, personalized marketing assets using Javascript, HTML, CSS etc.. Configure Data import Build Complex journeys Write advance SQL Build Marketing Cloud web experience (Data Forms, Custom preference pages) Work through and resolve scenarios using REST API Mobile and Email studio configurations Troubleshoot production issues related to Automation, Journeys , email and SMS sends Working knowledge of SalesForce CRM Experience in working with custom objects Must have experience with Journey Builder, Contact Builder, Social Studio, Automation Studio modules of Marketing Cloud Prefer experience with Audience Builder, Content Builder & Analytics Builder modules of Marketing Cloud Ability to create journeys using Journey Builder and integrate with Sales Cloud to track, report and manage customer life cycle Experience building personalized email content using Adobe Creative Suite, HTML and CSS3 in Content Builder Ability to setup Marketing Cloud Connector with Sales Cloud Experience of leading a team technically. Primary Skills Marketing Cloud Salesforce AMP Script Secondary Skills Audience Builder Content Builder Analytics Builder Market Segmentation Journey Builder Contact Builder Data Models Javascript HTML CSS SQL REST API Salesforce CRM Adobe Creative Suite Sales Cloud