Description
Role & responsibilities
Expected Skills/ Competency:
- Prepared and executed campaigns using Marketing Cloud
- End to end deployment and monitoring of the campaigns- Using Amp Script for personalization of email, calling content blocks and making emails dynamic- Managed customer segmentation and send email communication to targeted audience- Worked on all aspects of SFMC including creation of Data Extension and Journey, Segmentation of audience using SQL- Validating the emails using Litmus tests- Track standard out of the box campaign metrics- Conduct AB testing to optimize email performance & increase engagement rate
- In depth understanding of SFMC platform capabilities along with developing complex custom solutions involving integration with external systems
- Proficient in AMP script, SSJS and other programmatic languages- Hands on experience and understanding of cross channel campaign development- Excellent knowledge of implementing digital marketing solutions across multiple channels- Expert in configuring journeys in Marketing Cloud & managing automations through Automation Studio- Experience in leading and training a team - Experience in consulting on technical solutions basis customer needs- Experience of participating in Pre-sales call for demonstrating POCs - Experience in creating in understanding complex architectures involving multiple components and integrations- both out of the box and custom
Must have Skill set:
- Hand on experience on Salesforce tools Marketing Cloud Engagement, Personalization and Ad Studio
- Experience in leading and owning a team, ensuring upskilling of team and self
Good to have Skill set:
- Hands on experience on Sales & Service Cloud
If interested, Kindly share your updated CV along with your Aadhar Card and below details at [email protected]:
Total Experience:
Experience in Salesforce Marketing Cloud:
Any exposure in Salesforce Development:
Experience in Client handling role (Pls mention for International clients or National client):
Experience in Team handling role:
Team Size:
Any certification (Pls mention name):
Highest Qualification (Pls mention name and passing year):
Reason for job change:
GAP (If any, pls mention duration and reason for GAP):
Current Location:
Home Town:
Preferred Location:
Current CTC (Fixed + Variable):
Expected CTC:
Holding offer (If any, Pls mention Fixed + Variable amount + Location + DOJ):
Notice Period / Last Working Day: