Description

Assist in managing and updating social media accounts to enhance brand visibility and engage the audience. Create and schedule compelling social media posts to attract and retain followers. Contribute to content creation for various digital channels, including writing blog posts, social media captions, and other content pieces. Collaborate on optimizing website content for search engines by conducting keyword research and analysis. Support the execution of email marketing campaigns by creating engaging email content and templates. Monitor and analyze digital marketing performance to identify key metrics and insights, and prepare reports accordingly. Assist in the setup and management of online advertising campaigns, and suggest optimizations based on performance analysis. Conduct research on industry trends, competitors, and audience behavior to support marketing strategies. Collaborate on creating visuals for social media and digital campaigns using design tools. Coordinate with cross-functional teams, including marketing, design, and content creation, to execute integrated marketing campaigns. Respond to comments and messages on social media platforms to enhance customer engagement. Stay updated on digital marketing trends and industry best practices to continually enhance skills. Assist in building and maintaining brand awareness through digital channels. Develop effective communication skills, both written and verbal, to engage with the online community in a positive and professional manner. Support the coordination and execution of digital marketing campaigns. Adapt to new tools, platforms, and technologies in the dynamic and fast-paced digital marketing landscape. Candidate Qualifications: Bachelors degree or equivalent in marketing, communications, or a related field. Prior experience or knowledge in digital marketing will be an added advantage. Strong written and verbal communication skills. Proficiency in using social media platforms and basic knowledge of social media management tools. Basic understanding of search engine optimization (SEO) principles. Required Skills: Social media management Content creation SEO support Email marketing Analytics and reporting

Role and Responsibilities

• Assist in managing and updating social media accounts to enhance brand visibility and engage the audience. Create and schedule compelling social media posts to attract and retain followers. Contribute to content creation for various digital channels, including writing blog posts, social media captions, and other content pieces. Collaborate on optimizing website content for search engines by conducting keyword research and analysis. Support the execution of email marketing campaigns by creating engaging email content and templates. Monitor and analyze digital marketing performance to identify key metrics and insights, and prepare reports accordingly. Assist in the setup and management of online advertising campaigns, and suggest optimizations based on performance analysis. Conduct research on industry trends, competitors, and audience behavior to support marketing strategies. Collaborate on creating visuals for social media and digital campaigns using design tools. Coordinate with cross-functional teams, including marketing, design, and content creation, to execute integrated marketing campaigns. Respond to comments and messages on social media platforms to enhance customer engagement. Stay updated on digital marketing trends and industry best practices to continually enhance skills. Assist in building and maintaining brand awareness through digital channels. Develop effective communication skills, both written and verbal, to engage with the online community in a positive and professional manner. Support the coordination and execution of digital marketing campaigns. Adapt to new tools, platforms, and technologies in the dynamic and fast-paced digital marketing landscape. Candidate Qualifications: Bachelors degree or equivalent in marketing, communications, or a related field. Prior experience or knowledge in digital marketing will be an added advantage. Strong written and verbal communication skills. Proficiency in using social media platforms and basic knowledge of social media management tools. Basic understanding of search engine optimization (SEO) principles. Required Skills: Social media management Content creation SEO support Email marketing Analytics and reporting