Description

Job Description: We are seeking a highly motivated and skilled Digital Marketing Specialist to join our team at CMPMS GLOBAL PVT LTD, a leading Medical Billing Company. As a crucial member of our team, you will play a pivotal role in developing and executing digital marketing strategies to enhance our online presence, drive lead generation, and promote our services within the healthcare industry. Responsibilities: Develop and implement comprehensive digital marketing campaigns targeting healthcare professionals, clinics, and medical facilities. • Manage and optimize digital advertising campaigns across various platforms, including Google Ads, Facebook, LinkedIn, and industry-specific channels. • Create engaging content for social media channels, blog posts, email newsletters, and other digital marketing assets. • Collaborate with internal teams to identify key messaging and value propositions for different target audiences. • Monitor and analyze campaign performance metrics, including website traffic, lead conversions, and ROI, and provide regular reports to management. • Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the medical billing industry. • Stay up-to-date with the latest digital marketing trends, tools, and technologies, and recommend innovative strategies to improve campaign effectiveness. • Manage relationships with external agencies, freelancers, and vendors to support digital marketing initiatives as needed. Requirements: Bachelor's degree in Marketing, Communications, or a related field. • Minimum of 3 years of experience in digital marketing, preferably within the healthcare or medical services industry. • Proven track record of managing successful digital marketing campaigns, including lead generation and customer acquisition. • In-depth knowledge of digital advertising platforms, including Google Ads, Facebook Ads Manager, LinkedIn Ads, and industry-specific channels. • Strong writing and editing skills, with the ability to create compelling content for various digital channels. • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and email marketing tools. • Proficiency in web analytics tools, such as Google Analytics, to track and measure campaign performance. • Excellent analytical and problem-solving skills, with a keen attention to detail. • Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously. • Strong communication and interpersonal skills, with the ability to effectively interact with internal stakeholders and external partners. How to Apply: If you are passionate about digital marketing and eager to make a difference in the healthcare industry, we'd love to hear from you! Please submit your resume and cover letter.

Role and Responsibilities

• Job Description: We are seeking a highly motivated and skilled Digital Marketing Specialist to join our team at CMPMS GLOBAL PVT LTD, a leading Medical Billing Company. As a crucial member of our team, you will play a pivotal role in developing and executing digital marketing strategies to enhance our online presence, drive lead generation, and promote our services within the healthcare industry. Responsibilities: Develop and implement comprehensive digital marketing campaigns targeting healthcare professionals, clinics, and medical facilities. • Manage and optimize digital advertising campaigns across various platforms, including Google Ads, Facebook, LinkedIn, and industry-specific channels. • Create engaging content for social media channels, blog posts, email newsletters, and other digital marketing assets. • Collaborate with internal teams to identify key messaging and value propositions for different target audiences. • Monitor and analyze campaign performance metrics, including website traffic, lead conversions, and ROI, and provide regular reports to management. • Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the medical billing industry. • Stay up-to-date with the latest digital marketing trends, tools, and technologies, and recommend innovative strategies to improve campaign effectiveness. • Manage relationships with external agencies, freelancers, and vendors to support digital marketing initiatives as needed. Requirements: Bachelor's degree in Marketing, Communications, or a related field. • Minimum of 3 years of experience in digital marketing, preferably within the healthcare or medical services industry. • Proven track record of managing successful digital marketing campaigns, including lead generation and customer acquisition. • In-depth knowledge of digital advertising platforms, including Google Ads, Facebook Ads Manager, LinkedIn Ads, and industry-specific channels. • Strong writing and editing skills, with the ability to create compelling content for various digital channels. • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and email marketing tools. • Proficiency in web analytics tools, such as Google Analytics, to track and measure campaign performance. • Excellent analytical and problem-solving skills, with a keen attention to detail. • Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously. • Strong communication and interpersonal skills, with the ability to effectively interact with internal stakeholders and external partners. How to Apply: If you are passionate about digital marketing and eager to make a difference in the healthcare industry, we'd love to hear from you! Please submit your resume and cover letter.