Description

Job Description:  Desired Skill Set  Experienced in formulating, executing and delivering brand building strategies in digital online platforms  Experienced in executing digital marketing campaigns and measuring their ROI  Good exposure to data analytics and content management  Excellent knowledge of email marketing, PPC, SEO, SMO, SMM, SEM, ORM, Brand management, etc  Experience in using digital marketing and automation tools,  Diverse industry exposure, IT Services, Media, Training, etc  Excellent verbal and written communication skills  Person should be creative, analytical, objective driven, and agile  Key Responsibility Area  Managing a team of digital marketing experts including content developers, SEO, Google ads and SMO experts  Developing, executing and delivering digital marketing strategies for the entire group, associate companies, and products  Aligning strategy with company objectives  Monitoring and controlling the activities  Working with sales team to understand their marketing needs and plan activities accordingly  Developing and managing digital marketing campaigns  Measuring ROIs and reporting analytics to higher management  Strategize and execute SMM, SEO, SEM, digital branding and affiliate marketing activities Working with content development website development team for improving the user experience and usability of sites and products.  Planning and executing content development and delivery

Role and Responsibilities

• Job Description:  Desired Skill Set  Experienced in formulating, executing and delivering brand building strategies in digital online platforms  Experienced in executing digital marketing campaigns and measuring their ROI  Good exposure to data analytics and content management  Excellent knowledge of email marketing, PPC, SEO, SMO, SMM, SEM, ORM, Brand management, etc  Experience in using digital marketing and automation tools,  Diverse industry exposure, IT Services, Media, Training, etc  Excellent verbal and written communication skills  Person should be creative, analytical, objective driven, and agile  Key Responsibility Area  Managing a team of digital marketing experts including content developers, SEO, Google ads and SMO experts  Developing, executing and delivering digital marketing strategies for the entire group, associate companies, and products  Aligning strategy with company objectives  Monitoring and controlling the activities  Working with sales team to understand their marketing needs and plan activities accordingly  Developing and managing digital marketing campaigns  Measuring ROIs and reporting analytics to higher management  Strategize and execute SMM, SEO, SEM, digital branding and affiliate marketing activities Working with content development website development team for improving the user experience and usability of sites and products.  Planning and executing content development and delivery